Kenya or Nigeria preferred
Digital Green seeks a Growth Manager to lead digital acquisition, activation, and retention for its FarmerChat platform in Africa. This role involves planning and executing performance marketing campaigns, developing growth strategies, and analyzing data to improve user engagement and retention. The Growth Manager will collaborate with global and country teams, focusing on ROI and conversion funnels.
Performance marketing, Digital growth, Engagement marketing, Lifecycle marketing, Growth automation tools (MoEngage, Plotline, CleverTap, Braze or similar), Campaign dashboards, Social media campaigns, In-app journeys, CRM workflows, Spreadsheets, Analytics tools, Written and verbal communication, Data analysis, A/B Testing
Not specified